Job Description:
ADNewswire seeks a data-driven Digital Marketing Analyst to optimize global digital marketing strategies and campaigns. You will analyze performance metrics, generate actionable insights, and collaborate with teams to drive client success and ROI.
Responsibilities:
- Analyze digital marketing campaign performance using tools such as Google Analytics and CRM systems to measure KPIs and ROI.
- Develop and implement data-driven strategies and recommendations to enhance campaign effectiveness and achieve client objectives.
- Collaborate cross-functionally to execute personalized digital marketing initiatives tailored to diverse global markets and audience segments.
- Stay abreast of industry trends and emerging technologies to continuously improve digital marketing practices and methodologies.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Statistics, or related fields, with strong analytical skills and proficiency in statistical analysis tools.
- Proven experience in digital marketing analytics and optimization, with a focus on driving measurable results.
- Knowledge of SEO principles, digital advertising platforms, and CRM systems.
- Excellent problem-solving abilities and ability to translate data insights into actionable strategies.